🌽 Kurkure Ki Shuruaat Kaise Hui?

Kurkure ko PepsiCo ne India me launch kiya tha as:

• ✅ Cheap snack
• ✅ Long shelf life product
• ✅ Strong masala taste
• ✅ Rural + urban mass market targeting

Goal tha: “Indian namkeen ko modern packaged form me convert karna.”